Get a proposal

Blog / Marketing software (general)

Best WiFi Marketing Software: 7 Picks for Venues

The short answer

The best WiFi marketing software depends on your venue: MyPlace is the strongest pick for restaurants and hotels at $49 a month per location, GoZone is the cheapest paid start at $39 a month with a free tier, and Purple is best for large venues because its Connect tier is free. Bloom fits restaurant groups that want one guest profile.

Key takeaways

  • MyPlace starts at $49 a month per location, with a 14-day free trial.
  • GoZone has a free Business Starter tier, and paid plans from $39 a month.
  • Purple Connect is free; its Capture and Engage tiers are priced on request.
  • Adentro starts at $25 a month for its Capture pilot, and $49.99 a month for the Full Platform.
  • Bloom Intelligence costs $105, $160 or $220 per location a month billed annually.
PickBest forStarting priceFree plan
1. MyPlaceRestaurants, bars and hotelsFrom $49 per month per locationNo — 14-day free trial
2. GoZone WiFiSingle venues wanting a free startFrom $39 per month (Essentials, includes 1 access point licence)Yes — Business Starter, free forever, ad-supported
3. BeamboxSmall venues wanting simple setupEssential from $40 per month per location, billed annuallyNo — free trial available
4. PurpleLarge venues and multi-site estatesConnect free; Capture and Engage pricing on requestYes — Connect tier free
5. AdentroVenues retargeting guests with adsCapture from $25 per month; Full Platform $49.99 per monthNo — pilot plans from $25 a month
6. Bloom IntelligenceRestaurant groups wanting one guest profileFrom $105 per location per month, billed annuallyNo — plans can be cancelled in the first 90 days
7. AislelabsShopping centres, airports and large estatesPricing on requestNo

How we chose

A cafe, a gym and an airport buy guest WiFi for different reasons, and the wrong tool shows up as hardware you cannot use or a guest list you cannot export. The seven picks below were judged on exactly that: entry price per location, free tier, the hardware each runs on, and whether your guest list leaves with you. Prices were checked against each vendor's own pricing page in October 2026, with the sources listed below. No hands-on testing was done.

WiFi marketing software is a captive portal plus a marketing list. A guest signs in to your WiFi through a branded login page, and you collect a verified email address, ask for a Google or TripAdvisor review, and send follow-up offers. The best tool is the one that fits your venue size, your existing WiFi hardware, and whether you want reviews, ads, or one guest profile across every system you run.

1. MyPlace: best for restaurants, bars and hotels

MyPlace is a guest engagement platform built for hospitality: restaurants, hotels, bars and entertainment venues, from one location to multi-location groups. It captures verified guest emails through your guest WiFi, asks every guest for a Google or TripAdvisor review, and syncs guest data to the marketing tools you already use.

Pricing is flat and published: Essentials at $49 a month per location, Growth at $79 and Advanced at $159, with a 14-day free trial and no setup fees. Essentials includes the branded guest WiFi login, verified email capture with 100 new emails a month, a Google review inbox with AI-assisted replies, and weekly and monthly reports. Growth adds automated Google and TripAdvisor review requests and real-time sync to Mailchimp, Klaviyo and other tools. There is no hardware to buy, because MyPlace runs on your existing access points, including UniFi, Meraki, Cisco, Aruba, Ruckus, Cambium and TP-Link Omada.

Skip MyPlace if you want to run paid ads from your WiFi data, because that is Adentro's job, not MyPlace's. Pick it if you run a restaurant or hotel group and you want every guest asked for a review automatically, with a flat per-location price you can put in a budget without a sales call.

2. GoZone WiFi: best for single venues wanting a free start

GoZone WiFi turns guest WiFi logins into a marketing list for venues of every kind, from a free plan up to $99 a month per access point. Its free Business Starter tier costs $0 forever, with an ads-based login, social and email sign-in, and guest analytics. There are no fees or setup costs on the free tier, and no limit on the number of access points you can add to a hotspot.

Paid plans are Essentials at $39 a month, Professional at $69 a month and Professional Plus at $99 a month, each including one access point licence. Marketing campaigns, surveys and multi-location support start on Essentials. GoZone sells its own hardware alongside the platform, and it works with about 27 third-party hardware vendors. White-label is a separate program at $250 a month, not included on every plan.

Skip GoZone if you need full white-label or deep automation on the cheapest tier, because both sit on higher plans. Pick it if you are a single venue that wants to start free, prove the value of a guest list, and upgrade only when campaigns and surveys earn their keep.

3. Beambox: best for small venues wanting simple setup

Beambox is a WiFi marketing platform for independent hospitality businesses and small chains in the UK and US, serving around 12,000 businesses. It offers branded splash pages, guest contact collection, email automation and review requests, with a plug-and-play device for venues without existing enterprise WiFi infrastructure.

Beambox publishes its prices per location. On its UK pricing page in October 2026, Essential was £29 a month, Growth £45 and Pro £60 on monthly billing. In US dollars, the same tiers are listed at $40, $60 and $80 a month billed annually, so check the currency on the page you are shown before you budget. Pro adds Review Automator, 250 free SMS sends a month and the Beambox API.

Skip Beambox if you need enterprise procurement, formal compliance certification or deep CRM integration, because those are not its focus. Pick it if you want the simplest setup in this list, a clean interface, and a device you can plug in without touching your existing network.

4. Purple: best for large venues and multi-site estates

Purple is an enterprise WiFi and analytics platform for large venues: airports, stadiums, shopping centres and universities. Its free Connect tier gives a venue a branded captive portal, social and email sign-in, and splash pages in more than 25 languages, running on existing Cisco Meraki, HPE Aruba, Ruckus or Ubiquiti UniFi hardware, at zero software cost and no commitment.

The tiers that include marketing are Capture and Engage, and neither publishes a price. Purple's own pricing page says they are quoted to your estate rather than from a list price. A 30-day free trial is available, after which you can continue on a paid plan or stay on the free Connect plan.

Skip Purple if you are a single cafe, because its strength is scale and its paid tiers need a sales conversation. Pick it if you run a large estate, you already own Meraki or Aruba hardware, and you want to start free on Connect and prove the value before you pay for data capture and automation.

5. Adentro: best for venues retargeting guests with ads

Adentro, formerly Zenreach until 2021, turns guest WiFi into an advertising program. It captures guest WiFi sign-ins, builds a guest database, and retargets guests with email and Meta and Instagram ads, then measures how many come back. Its differentiator is visit attribution, which it calls walk-through rate: linking online ad spend to physical in-store visits.

Adentro publishes pilot plans for independent restaurants at 1 to 5 locations: Capture at $25 a month, which builds a guest database from WiFi connections, and Full Platform at $49.99 a month, which adds automated win-back campaigns and loyalty opt-ins. Neither includes reviews. Self-service advertising costs 10% of ad spend, capped at $2,500 a month, and a typical full pilot with managed media runs about $1,000 a month all-in. Pricing for 10 or more locations is quoted.

Skip Adentro if you want reviews or a flat software fee, because its model is built around advertising and a share of ad spend. Pick it if you already run Meta ads, you want to know whether those ads bring people through the door, and you are comfortable paying for the platform plus the media.

6. Bloom Intelligence: best for restaurant groups wanting one guest profile

Bloom Intelligence is a WiFi analytics and marketing platform built for restaurants and retail. It combines WiFi with your POS, online ordering, reservation, review and survey data into one guest profile, then runs marketing, reputation and operations from it. It tracks visit patterns, identifies at-risk customers, and automates retention campaigns.

Bloom publishes per-location prices in US dollars: $105, $160 or $220 a location a month billed annually, or $115, $175 or $235 billed monthly. Multi-location groups are quoted from $70 a location a month. Every plan can be cancelled in the first 90 days. The platform is built for restaurant groups of 5 to 50 locations, and it integrates with Toast and Revel POS systems.

Skip Bloom if you run a single venue, because its price and its POS integrations are built for groups. Pick it if you run a restaurant group and you want one guest profile across WiFi, POS, online ordering, reservations, reviews and surveys, with AI-written campaigns and AI review replies from the same system.

7. Aislelabs: best for shopping centres, airports and large estates

Aislelabs, based in Canada, combines guest WiFi (Connect), location analytics (Flow) and campaign tools (Marketing). It is aimed at shopping centres, airports, mixed-use estates and universities that want to measure footfall and dwell time across a large property. Guests sign in by email, social, SMS, WhatsApp and more, and the platform supports rule-based marketing with email, SMS and social posts.

Aislelabs does not list prices. Its pricing page describes three bundles and three standalone products, each with a request for pricing, and says the price depends on venue type, access points, locations, modules, integrations and support. That makes it the heaviest option in this list to buy, and the wrong choice for a single restaurant or bar.

Skip Aislelabs if you need a published price or a self-serve signup. Pick it if you run a large estate and you need footfall analytics, dwell-time measurement and visitor-flow patterns across a property that no single-venue tool is built to cover.

What five locations actually cost

Prices in this category are per location, so the total scales with your estate. This worked example prices five locations for a year on each platform's entry paid tier, on monthly billing where the vendor publishes it.

Platform Entry paid price per location Five locations, one year
GoZone WiFi $39 a month (Essentials) $2,340
Beambox $40 a month billed annually (Essential) $2,400
MyPlace $49 a month (Essentials) $2,940
Adentro $25 a month (Capture pilot) $1,500, plus ad spend
Bloom Intelligence $105 a month billed annually $6,300
Purple Connect free; Capture and Engage quoted $0 on Connect, quoted above it
Aislelabs Pricing on request Quoted

Adentro's $25 pilot looks cheapest, but a typical full pilot with managed media runs about $1,000 a month all-in. Bloom Intelligence looks expensive, but it replaces separate WiFi, POS analytics and review tools for a restaurant group. Price the whole stack, not the WiFi line alone.

How to choose

Your situation Pick Why
One restaurant or bar, starting free GoZone WiFi Free tier, then $39 a month when campaigns earn their keep
Restaurant or hotel group, reviews matter MyPlace Flat $49 a location, automated review requests from $79
Small venue, simplest setup Beambox Plug-and-play device, clean interface, per-location pricing
Airport, stadium or shopping centre Purple or Aislelabs Free Connect start for Purple, footfall analytics for Aislelabs
You run Meta ads and want visit attribution Adentro Walk-through rate links ad spend to in-store visits
Restaurant group, one guest profile Bloom Intelligence WiFi, POS, ordering, reservations and reviews in one profile

Before you buy, check which hardware the platform runs on, whether guest consent and data handling meet the privacy law where you operate, and what happens to your guest list if you cancel. A guest list you cannot export is a list you do not own. For the wider marketing stack, see the best lead generation software and the best CRM software for event management. Adziq's analytics services cover visit and campaign measurement, and the guide to marketing report metrics shows which numbers to watch once the WiFi list starts growing.

Common mistakes

  • Buying for the login page, not the list. A pretty captive portal is worthless if you cannot export the guest list, sync it to your email tool, or ask for a review automatically. Check the integrations before the design.
  • Ignoring the hardware question. Some platforms run on your existing access points. Others need their own device. A $49-a-month plan that needs $200 of hardware per location is not a $49-a-month plan.
  • Forgetting consent. Guests must consent to marketing when they sign in. A list built without consent cannot be mailed legally, and a vendor that does not publish its compliance pages is a vendor to avoid.

Common questions

What is WiFi marketing software?

It is software that turns guest WiFi logins into a marketing list. A guest signs in through a branded login page, and the venue collects a verified email, asks for a review, and sends follow-up offers. The login page is called a captive portal.

Is there free WiFi marketing software?

Yes, in part. GoZone has a free ad-supported tier, and Purple Connect is free. Both limit what you can do: GoZone's free tier shows ads at login, and Purple's free tier stops before data capture and marketing automation.

How much does WiFi marketing cost per location?

From $25 to $49 a month per location for a single venue, and $105 to $220 a month per location for restaurant-group platforms such as Bloom Intelligence. Large venues and estates are usually quoted, not priced per location.

Do I need new hardware for WiFi marketing?

Not always. MyPlace, Purple and Adentro run on WiFi equipment you already own, including UniFi, Meraki, Aruba and Ruckus. Beambox also sells its own plug-and-play device for venues without enterprise WiFi.

Does WiFi marketing need guest consent?

Yes. Guests must consent to marketing when they sign in, and the venue must handle their data under the privacy law that applies where it operates, such as GDPR in the UK and EU. Check the vendor's compliance pages before you choose.

Sources

Adziq sells marketing services and does not accept payment for placement in its articles. See our editorial policy.

Tell us what you sell and who buys it.

You get a written proposal with channels, budget and what to expect in the first 90 days.

Get a proposal