The short answer
Close is the cheapest route to a CRM with a built-in dialer, with Solo from $9 a user a month billed annually. JustCall from $29 a user a month suits small teams starting outbound, while PhoneBurner from $140 a user a month fits reps who dial all day. Kixie publishes no price, so get a quote first.
Key takeaways
- Close Solo starts at $9 a user a month billed annually, with CRM, calling, SMS, and email in one tool.
- Aircall Essentials costs $30 a licence a month billed annually, with a three-licence minimum, so the smallest bill is $90 a month.
- PhoneBurner Standard costs $140 a user a month billed annually, or $165 billed monthly.
- Kixie publishes no price on its pricing page, and third-party estimates for its dialer tiers range widely.
- JustCall starts at $29 a user a month, and Dialpad Sell starts at $39 a user a month.
Which auto dialer fits your team
| Your situation | Pick | Starting price |
|---|---|---|
| You want CRM and dialer in one cheap seat | Close | From $9 a user a month |
| Small team starting outbound calls | JustCall | From $29 a user a month |
| Inbound calls plus a shared number | Aircall | From $30 a licence a month |
| You want AI coaching on every call | Dialpad Sell | From $39 a user a month |
| Reps dial all day at high volume | PhoneBurner | From $140 a user a month |
| Multi-line power dialing in HubSpot | Kixie | Pricing on request |
An auto dialer is software that calls numbers from a list automatically and connects a rep only when a person answers. The CRM integration matters because it logs every call against the contact record, so a rep never has to type notes into two systems. The six tools below differ mainly in dialing power and price, from $9 a user a month to $140 and beyond.
How we chose
Six tools made this list because each one pairs a dialer with a CRM integration in a different way: a CRM with a built-in dialer, a standalone dialer with CRM sync, a phone system with a dialer add-on, and two power dialers for high-volume teams. Prices, plan names, licence minimums, and trial terms come from each vendor's pricing page, based on published pricing and documentation, checked on 14 November 2026. No hands-on testing was done. Kixie publishes no price, so it is listed as pricing on request rather than with an estimated figure, and Close's entry price changed recently, so the price log records the conflicting figures found.
1. Close: best for inside sales teams wanting CRM plus dialer
Starting price: From $9 a user a month billed annually ($19 a user a month billed monthly, Solo) · Best for: Inside sales teams wanting CRM plus dialer · Skip if: You need a free plan, because Close has none
Close is a CRM with calling, SMS, and email built in, so a rep works from one screen: pipeline, call, text, and follow-up email. The Solo plan from $9 a user a month billed annually is the cheapest entry on this list, and it covers a single rep who needs the basics. Higher tiers add automation, reporting, and the Chloe AI sales agent that answers new leads and books meetings.
Two things to check before you buy. Calling is usage-based on top of the seat price, and premium phone numbers run $19 a month per line, so the seat price is not the full bill. Older guides still quote a $49 Starter plan, because Close's entry pricing changed in 2026; confirm the Solo price at checkout. Close has no free plan, only a 14-day trial.
Skip Close if your team needs a free tier to start. HubSpot CRM has one, but its dialer is a separate add-on rather than built in.
2. JustCall: best for small teams starting outbound
Starting price: From $29 a user a month (Team) · Best for: Small teams starting outbound · Skip if: You need a multi-line power dialer
JustCall is a cloud phone system with an auto dialer, SMS, and CRM integrations, aimed at small sales and support teams. The Team plan from $29 a user a month includes the dialer, call recording, and integrations with HubSpot, Salesforce, and Pipedrive, so a team can start outbound calling without buying a separate CRM. Setup is self-serve, which suits teams without an IT department.
The dialer is single-line, so a rep calls one number at a time. That is fine for a team making dozens of calls a day, but it is not a power dialer for hundreds. Advanced features such as AI call scoring and the sales dialer add-ons sit on higher tiers, and the per-user price climbs as the team grows.
Skip JustCall if your reps need to ring several lines at once. PhoneBurner or Kixie below are built for that volume.
3. Aircall: best for inbound-first teams with CRM
Starting price: From $30 a licence a month billed annually ($40 a licence a month billed monthly, Essentials, 3-licence minimum) · Best for: Inbound-first teams with CRM · Skip if: Your budget is under $90 a month for three licences
Aircall is a cloud phone system with click-to-call, IVR, call recordings, AI transcripts, and more than 250 integrations, including HubSpot and Salesforce. Essentials at $30 a licence a month billed annually covers unlimited calls in the US and Canada, which suits a team that takes inbound calls and makes follow-up calls from the CRM.
The three-licence minimum changes the maths. Nobody pays $30 a month: the smallest Aircall bill is $90 a month on annual billing, or $120 month to month, because you buy three licences even for one or two people. The power dialer and voicemail drop are not on Essentials either; they sit on Professional at $50 a licence a month. Extra phone numbers cost $6 a month each, and AI Assist is $9 a licence a month on Essentials.
Skip Aircall if you have one or two people who need a phone. You pay for three licences either way, so JustCall or Close costs less for a tiny team.
4. Dialpad Sell: best for AI coaching on every call
Starting price: From $39 a user a month (Dialpad Sell) · Best for: AI coaching on every call · Skip if: Your budget is under $39 a user a month
Dialpad Sell is the sales dialer inside Dialpad's product family, built on the same platform as its business phone system. Every call gets real-time transcription, call summaries, and sentiment analysis, and managers get live coaching prompts and scorecards. That makes it the strongest pick here for a team that wants to improve call quality, not just call volume. It integrates with Salesforce, HubSpot, and Google Workspace.
Dialpad's pricing is split across products, which causes confusion. The $15-a-month Standard plan is Dialpad Connect, the business phone system, not the dialer. The dialer is Dialpad Sell, from $39 a user a month, and the contact center product starts higher still. Check which product you are pricing before you budget.
Skip Dialpad Sell if $39 a user a month is already over budget. JustCall covers basic outbound dialing for $10 less per seat.
5. PhoneBurner: best for high-volume outbound reps
Starting price: From $140 a user a month billed annually ($165 a user a month billed monthly, Standard) · Best for: High-volume outbound reps · Skip if: Your budget is under $140 a user a month
PhoneBurner is a purpose-built outbound dialer: it dials, leaves voicemail drops, sends follow-up emails and texts, and logs everything to the CRM. Standard at $140 a user a month billed annually includes the dialer and CRM sync, while Professional at $183 billed annually adds more automation and reporting. The price is high because the product is narrow: it exists to help one rep reach more people per hour.
The cost only makes sense at volume. A rep making 20 calls a day pays $7 per call day on PhoneBurner; a rep making 100 calls a day pays $1.40. There is no free plan, only a 14-day trial, and the annual contract locks the rate in for a year.
Skip PhoneBurner if your reps make fewer than 50 calls a day. JustCall or Close will do the same job for a fifth of the price.
6. Kixie: best for multi-line power dialing in HubSpot
Starting price: Pricing on request · Best for: Multi-line power dialing in HubSpot · Skip if: You need a published price before a sales call
Kixie is a sales engagement platform built around its power dialer, which rings up to four lines at once on the multi-line tier and up to ten on some plans, with AI voice detection that skips voicemail and IVR menus. It integrates deeply with HubSpot, Salesforce, Pipedrive, and Zoho, and includes local presence numbers, SMS, voicemail drop, and live call coaching. For a HubSpot team dialing hundreds of numbers a day, it is the most dialer-focused tool on this list.
The price is the problem. Kixie's pricing page lists plans and features but no dollar amounts, so every figure you see before a sales call is a third-party estimate, and those estimates disagree widely. The entry Professional plan has no dialer at all, so the plan that actually dials costs more than the quoted base rate. A 7-day free trial runs with no credit card, and annual contracts are strict: you can only drop licences in the last 30 days of the term.
Skip Kixie if you need to compare prices on paper before talking to sales. Every other tool on this list publishes a price you can budget against today.
What five reps cost on each dialer
This calculation prices a team of five reps on annual billing where the vendor publishes an annual rate, using the entry plan that includes a dialer.
| Tool | Per user a month | Five reps a month | Five reps a year |
|---|---|---|---|
| Close (Solo) | $9 | $45 | $540 |
| JustCall (Team) | $29 | $145 | $1,740 |
| Aircall (Essentials) | $30 | $150 | $1,800 |
| Dialpad Sell | $39 | $195 | $2,340 |
| PhoneBurner (Standard) | $140 | $700 | $8,400 |
| Kixie | Pricing on request | Pricing on request | Pricing on request |
The spread is wide: $540 a year at the bottom and $8,400 at the top, before calling usage, extra numbers, and add-ons. Close looks cheapest, but remember that its calling is usage-based, so a high-volume team adds minutes on top. Aircall's $150 a month for five reps is honest only once the team actually has five people; a two-person team still pays $90 a month for three licences. PhoneBurner costs more than the other five combined, which is only defensible when reps dial all day.
Where auto dialer buying usually goes wrong
- Pricing the seat, not the call. Close charges for calling minutes on top of the seat, and Aircall charges for extra numbers and AI features. Ask for the loaded cost per rep, not the headline.
- Buying a power dialer for a small list. A multi-line dialer only pays when reps dial hundreds of numbers a day. At 30 calls a day, a single-line dialer does the same job.
- Ignoring the licence minimum. Aircall's three-licence floor means a two-person team pays 50% more per person than the sticker price suggests.
- Skipping the CRM check. A dialer that does not write call outcomes back to your CRM creates manual work after every call. Confirm the integration writes dispositions, recordings, and notes automatically.
- Signing an annual contract before a trial. Kixie's annual terms only allow licence drops in the last 30 days. Run the trial with real reps and a real list first.
To compare the CRM side of these tools, see the best CRM software for sales reps and the best CRM tools for B2B startups. The questions to ask a marketing agency guide works just as well for vetting a dialer vendor, and Adziq's Google Ads services cover the paid side of the pipeline these calls feed.
Auto Dialer Software with CRM Integration at a glance
| Pick | Best for | Starting price | Free plan |
|---|---|---|---|
| Close | Inside sales teams wanting CRM plus dialer | From $9 a user a month billed annually ($19 a user a month billed monthly, Solo) | No, 14-day free trial |
| JustCall | Small teams starting outbound | From $29 a user a month (Team) | No, 14-day free trial |
| Aircall | Inbound-first teams with CRM | From $30 a licence a month billed annually ($40 a licence a month billed monthly, Essentials, 3-licence minimum) | No, 7-day free trial |
| Dialpad Sell | AI coaching on every call | From $39 a user a month (Dialpad Sell) | No, 14-day free trial |
| PhoneBurner | High-volume outbound reps | From $140 a user a month billed annually ($165 a user a month billed monthly, Standard) | No, 14-day free trial |
| Kixie | Multi-line power dialing in HubSpot | Pricing on request | No, 7-day free trial |
Common questions
What is an auto dialer with CRM integration?
It is a dialer that places calls from inside your CRM, so every call, note, and outcome is logged against the contact record without manual entry. The CRM integration is what separates these tools from a plain phone system: reps click to call from a lead list and the dialer records what happened.
How much does an auto dialer cost for a small team?
From $9 a user a month on Close Solo billed annually, or $29 a user a month on JustCall. Aircall's real floor is $90 a month because of its three-licence minimum. High-volume power dialers cost far more: PhoneBurner starts at $140 a user a month billed annually.
Does Kixie publish its pricing?
No. Kixie's pricing page lists plans and features but no dollar amounts, so every figure you see before a sales call is a third-party estimate. Budget for a quote call, and ask whether the dialer itself is included, since the entry Professional plan has no dialer at all.
What is the difference between a power dialer and an auto dialer?
An auto dialer calls numbers from a list one at a time and connects the rep when someone answers. A power dialer rings several lines at once, for example up to four or ten, and connects the rep to the first person who picks up, which suits teams dialing hundreds of numbers a day.
Which auto dialer integrates best with HubSpot?
Kixie is built around deep HubSpot, Salesforce, Pipedrive, and Zoho integrations, and its multi-line dialer is its flagship feature. Close and Aircall also integrate with HubSpot, but their dialers are simpler: Close is one line at a time, and Aircall's power dialer sits on its Professional plan.
Sources
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