Best Place to Buy Backlinks: 7 Services Compared

The short answer

There is no best place to buy backlinks, because Google treats links bought to manipulate rankings as link spam, and a followed paid link can be neutralised or draw a manual action. If you still buy placements, FATJOE is the cheapest published per-link option from $72, while Editorial.Link at $375 a link suits buyers who want pre-approval and higher-authority sites.

Key takeaways

Google's spam policies list buying or selling links for ranking purposes as link spam; paid links are only compliant when qualified with rel="sponsored" or rel="nofollow".
Published per-link prices in this list run from $20 on a marketplace to $375 at a managed editorial service.
FATJOE is the cheapest fixed-price per-link option, from $72 a placement, but you cannot pre-approve the site.
Loganix and Editorial.Link let you approve sites before placement; that control costs more per link.
A site that violates Google's spam policies may rank lower or not appear in results at all.

Pick	Best for	Starting price	Free plan
1. FATJOE	Cheapest fixed-price per-link orders	From $72 per placement	No
2. Rhino Rank	DA-tiered guest posts with a refund	From $75 per post	No
3. The HOTH	A wide catalogue of link products	From $175 per link	No
4. Loganix	Approving each site before placement	From $200 per placement	No
5. Editorial.Link	Pre-approved editorial placements	From $375 per link	No
6. Authority Builders	Managed monthly link campaigns	From $1,000 per month (ABC Plus, 5 links)	No
7. Insert.Link	Picking each publisher yourself	From $20 per placement	No

Read this before you buy anything

Google's spam policies define link spam as creating links to or from a site primarily to manipulate search rankings, and they list buying or selling links for ranking purposes as an example. That includes exchanging money for links or for posts that contain links, exchanging goods or services for links, and sending someone a product in exchange for a write-up with a link.

The same page draws a clear line: buying and selling links for advertising or sponsorship is not a violation when the links are qualified with rel="nofollow" or rel="sponsored". A paid link that passes ranking credit is the problem, not the payment itself. Google also says sites that violate its policies may rank lower in results or not appear in results at all.

This post compares services on published facts only. It does not recommend buying links, and it does not present any service as safe. If you buy a placement, you carry the risk: the link can be neutralised so it passes no benefit, the money can be wasted, and a manual action remains possible. The safer route is to earn links, which the guide to how to build backlinks covers step by step.

How we chose

The seven services below were picked because they publish a price, sell placements that a buyer can actually order, and state what the price includes. Prices and terms were taken from each vendor's own pricing or service page, or from a vendor page that states the price in writing, and checked on 13 November 2026. No placements were bought and no ranking outcomes were measured, so nothing here is a test result. Prices change often, and FATJOE lists its prices in pounds first and shows dollars as an approximate conversion, so confirm the current figure on the vendor's page before you order.

1. FATJOE: best for cheapest fixed-price per-link orders

FATJOE sells blogger outreach at a fixed price per placement, set by the target site's Domain Rating tier. Blogger outreach starts at $72 per placement for DR 10+ sites and runs to $456 for DR 60+ sites, with DR 20+ at $96, DR 30+ at $120, DR 40+ at $216, and DR 50+ at $336. Content writing is included, delivery starts from 14 days, and the service carries a lifetime link guarantee. A monthly spend subscription takes 10% off.

The trade-off is control. FATJOE does not let you pre-approve the blog or the content before publication; you pick a tier and its team picks the site. The entry tier also accepts sites with very little traffic — the DR 10+ tier lists 0 to 1,000 monthly visits — so a cheap link can sit on a site almost nobody reads. FATJOE suits agencies that need volume at a known unit price and can absorb a weak placement or two. Skip it if you need to see and approve every site first, or if your niche is narrow enough that a general blog will not be relevant.

2. Rhino Rank: best for DA-tiered guest posts with a refund

Rhino Rank prices guest posts by Moz Domain Authority, from $75 per post on a DA 10+ site to $400 on a DA 60+ site. The middle tiers are $95 at DA 20+, $130 at DA 30+, $200 at DA 40+, and $300 at DA 50+. Each order is a 750+ word editorial article with one contextual dofollow link, a 7 to 14 day delivery target, and 12-month replacement cover. A first order is covered by a refund of up to $550.

3. The HOTH: best for a wide catalogue of link products

The HOTH sells eight link products from one catalogue, so it suits a buyer who wants more than one type of placement without changing supplier. Link Outreach starts at $175 per link for DR 20+ sites and scales to $405 for DR 50+ Platinum Links, with $225 at DR 30+ and $345 at DR 40+. Link Insertions start at $200 per insertion. A press release costs $150, content syndication $99 per campaign, and Digital PR starts at $1,500 per month.

4. Loganix: best for approving each site before placement

Loganix sells guest posts in two tiers and sends you a shortlist of sites to approve before anything is written. Essential Links start at $200 per placement on multi-topic sites with DR or DA 30+ and 100 to 500+ monthly visits. Authority Links start at $400 per placement on niche-specific sites with an average DR or DA of 40+ and at least 1,000 monthly organic visitors. Both tiers include content, a placement guarantee, and a turnaround of about three weeks after approval. Niche edits cost the same: $200 for multi-topic sites and $400 for a niche match.

Approval is the reason to pay more here. You see the site before you commit, rejected links are replaced with an equal or better placement, and links that drop within six months are replaced. The catch is the entry tier itself: a $200 placement sits on a multi-topic blog, and Loganix says it tries to theme your niche into the post. If topical relevance matters to you, the honest price is the $400 tier, not the $200 one. Loganix suits a buyer who wants one or two placements and wants to see the site first. Skip it if you need volume at a low unit price.

5. Editorial.Link: best for pre-approved editorial placements

Editorial.Link is a managed service that places links on established publications, with the buyer approving each target site before outreach begins. Individual backlinks start at $375, and a package of five lowers the effective price to $350 per link. A twenty-link package costs $6,000, or $300 per link. Premium placements start from $550 per link. The service states a DR 50 to 90 range for its placements, with 5,000+ monthly traffic, and a six-month warranty.

The price is the highest per-link figure in this list, and it buys the most control: pre-approval, a stated authority floor, and a managed process rather than a self-serve order form. There is no published guest-post word count, so the value is in publisher selection and approval, not in a stated article length. Editorial.Link suits a brand in a competitive niche that wants high-authority editorial links and can pay for them. Skip it if your budget is under a few hundred dollars a link, or if you need a fast, self-serve order.

6. Authority Builders: best for managed monthly link campaigns

Authority Builders runs a guest post marketplace and a managed subscription called ABC Plus. Individual guest posts start at $160 per placement, with pricing set by the site's authority, traffic, and niche. Silver high-authority links cost $300 each and Gold links $450 each. ABC Plus, the managed subscription, costs $1,000 a month for 5 links, $2,000 a month for 10 links, and $3,000 or more a month for 15 or more links. All ABC Plus placements are on DR 20 to 65 sites, and every placement carries a 12-month replacement guarantee.

The marketplace suits a buyer who wants to browse an inventory and pick sites by metrics. The managed tiers suit a buyer who wants strategy, anchor-text planning, and monthly reporting without running outreach themselves. The weakness is visibility before purchase: publisher domain names are masked before you buy on some products, so you cannot verify the actual site until after the link goes live.

7. Insert.Link: best for picking each publisher yourself

Insert.Link is a link-building marketplace where you browse a database of 36,000+ vetted websites and more than 50 million indexed publisher pages, filter by price, traffic, DR or DA, language, and niche, and order the placement yourself. Pricing starts at around $20 for smaller websites and scales up to premium publications. Most guest posts are published within 3 to 7 days, and link insertions typically take 1 to 3 days. There are no subscriptions or minimum commitments; you top up a balance and pay per placement.

A marketplace gives you the most choice and the lowest entry price, and it also gives you the most responsibility. You have to judge each publisher yourself, and some offers come from contributors rather than site owners, which carries a risk that the person is selling links in content they write for a publisher without authorisation.

How to choose

Your situation	Pick	Why
Lowest fixed price per link, volume matters	FATJOE	$72 entry price, fixed tiers, no minimum order
You want a refund on your first order	Rhino Rank	$75 entry price, refund up to $550 on a first order
You need several product types in one place	The HOTH	Eight products, from $99 syndication to $1,500-a-month Digital PR
You want to approve every site first	Loganix	Shortlist approval, from $200 a placement
You want high-authority editorial links	Editorial.Link	Pre-approval, DR 50 to 90, from $375 a link
You want a managed monthly campaign	Authority Builders	ABC Plus from $1,000 a month for 5 links
You want to pick each publisher yourself	Insert.Link	Marketplace from $20 a placement, no subscription

A worked cost calculation

A buyer with $1,200 to spend gets very different amounts of work from each service. At FATJOE's DR 30+ tier of $120 a link, $1,200 buys 10 links. At Loganix's Essential tier of $200, the same money buys 6 links, and at the Authority tier of $400 it buys 3. At Editorial.Link's $375 a link, $1,200 buys 3 links, with $75 left over. At The HOTH's Link Outreach entry price of $175, it buys 6 links. Ten links on low-traffic blogs can be worth less than three links on sites your customers actually read, and a link that Google neutralises is worth nothing at any price.

Who should not buy backlinks at all

A new site with little content. Links to thin pages rarely help, and a sudden batch of paid links on a new domain is the pattern spam systems look for.
A site in a regulated niche. Finance, health, and legal sites face higher scrutiny, and a bought link can cost more in trust than it gains in rankings.
A buyer who cannot afford to lose the money. There is no guarantee a bought link will pass benefit, stay live, or survive a spam update. Treat the spend as money that may return nothing.

For the earned route, read the best backlink checking tool guide to audit the links you already have, the link building outreach guide for pitching real guest posts, and the outsource link building guide before you hand the work to anyone else. If you are hiring an agency, the SEO agency red flags guide lists what to watch for, and Adziq's SEO services page explains what a managed campaign covers.

Common questions

Is buying backlinks against Google's rules?

Buying or selling links for ranking purposes is listed as link spam in Google's spam policies. Paid links are not a violation when they are qualified with rel="sponsored" or rel="nofollow", because those attributes stop the link passing ranking credit.

What happens if Google catches a bought link?

Google says sites that violate its policies may rank lower or not appear in results at all. In practice, bought links are often neutralised so they pass no benefit, and a manual action is also possible.

How much does one backlink cost?

Published prices in this list run from $20 a placement on a marketplace to $375 a link at a managed editorial service. The price rises with the site's authority and traffic, and with how much control you get over the placement.

Can I approve the site before I pay?

It depends on the service. Loganix and Editorial.Link let you approve sites before placement. FATJOE and The HOTH do not offer pre-approval on their standard outreach products.

What is a safer way to earn links?

Publish content other sites want to cite, fix broken links on relevant pages, and pitch genuine guest posts. The guide to how to build backlinks covers the earned route in detail.

Sources

Adziq sells marketing services and does not accept payment for placement in its articles. See our editorial policy.